Danish poster, advertising Brama Livs Elixir by Mansfeld-BÃ»llner & Lassen. Harald Valdemar Mansfeld-BÃ¼llner founded Mansfeld-BÃ¼llner & Lassen in a partnership with a childhood friend who had become a photographer. The company traded in chemical compounds, paraphines and a bitter named "Brahma-Livs-Elixir". The latter was from 1761 produced by Mansfeld-BÃ¼llner on factories in both Copenhagen and MalmÃ¶. The head office was located on Frederiksberggade.Mansfeld-BÃ¼llner launched an advertisement campaign for "Brahma-Livs-Elixir" which was a huge success. The product became so known that it was parodied in the revue Nytaarsnat (1872-73) at the Casino Theatre in Amaliegade and later that same year again in the comic operetta Malabarenken.